Albert Choi
Assistant Professor, Graphic Design
Education
Ph.D. in Visual Communication Design, Hongik University
MFA in Graphic Design, California State University Fullerton
BA in Fine Arts, California State University Fullerton
About
Albert Choi is an Assistant Professor of Graphic Design, specializing in User Experience (UX), Interaction Design (IxD), and Brand Experience (BX), with a focus on culture and branding. His design perspective is influenced by his U.S. Air Force service and experiences in the U.S. and Asia. He promotes a design-led culture through his philosophy of "Logical Sensitivity and Culture Code."
He led a nationwide research project on Korea's New National Address System, influencing the country’s culture, economy, and identity. He also initiated "Life is Art Inspired," highlighting how art can transform everyday moments into sources of beauty and meaning. His designs are part of the permanent collections at the U.S. Library of Congress.