MBA Business Development Certificate
The MBA Business Development Certificate provides business professionals the knowledge and analytical tools to uncover novel patterns, trends, correlations and strategic insights. This graduate certificate will help business professionals improve their decision making skills using analytical skills, models and processes.
Curriculum
Complete the Business Development Certificate in as few as two semesters or up to seven years. The graduate certificate can be completed as a part of the Weber State MBA Program in the Goddard School of Business and Economics or as a stand-alone certificate.
15 total credit hours | Two to four hours toward a project weekly
You’ll take the following courses
- Business Development & Entrepreneurship
- Business Market Planning
Choose two elective courses
- Applications of Decision Models
- Data Visualization Using Tableau
- Sales Strategy & Management
And choose an elective course
- International Marketing
- Managing & Improving Quality
- Negotiations
- Principles of Contract Management
- Project Management
You’ll learn how to
- Conduct a First Screen of an entrepreneurial opportunity per the Business Model Canvas
- Develop the Value Proposition
- Discover and identify the source of entrepreneurial opportunities
- Evaluate industry factors salient to the favorability of entrepreneurial opportunities
- Evaluate market demand associated with an entrepreneurial opportunity
- Generate an organic and iterative Business Model Canvas
- Select opportunities and design your opportunity to exploit the weaknesses of incumbents
- Understand the opportunity environment