Outdoor Weber: Outstanding Results
Within three weeks of Weber State announcing its inaugural outdoor recreation business pitch competition, more than 80 college students from across North America had submitted ideas to the Outdoor Weber contest.
The ultimate opportunity for hopeful entrepreneurs, Outdoor Weber offered a $30,000 prize and chances for students to advance their own products or concepts, be mentored by industry experts and get startup tips from the star of CNBC’s The Profit Marcus Lemonis.
WSU’s Hall Global Entrepreneurship Center hosted the competition, and Camping World sponsored the event. Online voters determined 25 semifinalists after watching video pitches on the contest webpage. Industry experts selected 10 finalists from that group. Judges chose the winner — a Grand Valley State University team that developed a mask to warm up air in cold weather.
“In its inaugural year, Outdoor Weber was a phenomenal success, proving there are many entrepreneurial trails still to blaze,” said Brandon Stoddard, Hall Global Entrepreneurship Center director.
The large public response was due partly to Ogden Peak Communications, WSU’s student-run public relations firm that provided communication and marketing support throughout the contest. Ogden Peak’s efforts contributed to the 200,000+ webpage views on the contest site.